Marketing Manager Job at Luna Nectar Organics Inc.
Luna Nectar (www.lunanectar.com) is a sustainability-driven hair and skincare brand specializing in all-natural, vegan and cruelty-free formulations. We retail in 200+ locations worldwide, including Whole Foods, Hudson’s Bay, Detox Market, and Thrive Market.
We are searching for our newest team member, a Marketing Manager who has the ability to identify key opportunities for growth, lead and execute on marketing initiatives, build community, and have a keen, sharp eye for visuals and whip-smart skills in copywriting.
You will be identifying key opportunities for growth based on our analytics, and leading and executing on these initiatives. You have vast experience in Klaviyo, email marketing strategy and customer retention. Growing our influencer program and building community will be key. As we are heavy on providing our audiences on natural beauty educational content, this role will also require acute visual and creative skills, copywriting, and research - knowledge of best practices & procedures for SEO is crucial. Experience with Google Analytics, Google Ads, and Meta ads is a bonus.
This is mainly a remote position.
Responsibilities:
- Using marketing analytics to make key decisions
- Identifying key opportunities for growth and leading execution
- Email marketing content strategy (fluency in Klaviyo)
- Social media content strategies (Instagram, Tiktok, Pinterest)
- Sales-driven copywriting for email marketing, brand tone-of-voice writing for social media, SEO-driven copywriting for blogs
- Influencer/affiliate program management & growth
- Building brand community and awareness
- Event planning
Bonus:
- Graphic design skills
- SEO management
- PPC (Google) and Meta ad management
- Content creation
Qualifications and Experience:
- 5+ years of marketing experience
- Email marketing (Klaviyo) and customer retention strategy experience
- Brand community building and influencer management experience
- A passion for personal care / environmentally-friendly products
- Strong sales-driven and creative copywriting skills - please send any samples
- Strong knowledge of industry best practices
- Thrives working independently and taking initiative
- Ability to jump between projects, strong organizational skills and time management
- Bonus: Examples showing your SEO/PPC/Meta Ad impact and experience
- Bonus: Graphic Design / Photo Editing (Canva, Adobe Illustrator, Photoshop) experience
- Bonus: Photography/videography skills
Luna Nectar is committed to working with the best talent from all walks of life. We believe in diversity and inclusivity. All qualified individuals are encouraged to apply.
- $30 - 31/hr
- Part-time position at 25 - 28 hours per week.
- Remote work.
Please apply with a resume, cover letter, and link to a portfolio if you have one.
Thank you in advance!
Job Type: Part-time
Part-time hours: 25-28 per week
Salary: $30.00-$31.00 per hour
Schedule:
- Monday to Friday
Application question(s):
- Do you have a link to your portfolio, analytics, or work that you can share?
Experience:
- influencer management: 2 years (required)
- Email marketing: 2 years (required)
- SEO: 2 years (required)
- copywriting: 3 years (required)
- Marketing: 5 years (required)
Work Location: Remote
Application deadline: 2023-05-08
Expected start date: 2023-05-17
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