Social Media (Community Engagement) Specialist Job at Warehouse One - The Jean Store

Warehouse One - The Jean Store Winnipeg, MB

COMMUNITY ENGAGEMENT SPECIALIST

Can you create a video transition to rival the best of ‘em? Do you find yourself watching Reels and saying, “wow this trend/sound was on Tiktok weeks ago”? Do you search Pinterest for outfit inspo, and have a collection of fashion influencers that you follow? This isn’t a Buzzfeed quiz – but if you answered yes to any or all of the above, we want to let you know that Warehouse One is now hiring for a Community Engagement Specialist!

What’s in it for you

  • Hybrid work environment with the flexibility to work remotely two days per week
  • 50% off clothing and accessories (for spouses and dependent children too!)
  • Casual day - everyday! Our fashionably casual dress code allows you to be comfortable at work while showing off our latest looks
  • Growth Opportunities – access to unlimited e-learning, professional development reimbursement, ongoing training and development, career advancement opportunities
  • Paid sick and personal days allotted annually
  • Complete benefits package including extended health, dental, vision care, life insurance, disability coverage, mental health and life wellness supports
  • Our corporate office, which we call our Service Office,is a modern workspace with lots of natural light, outdoor green space, collaborative meeting spaces, and sit/stand desks

What you’ll be a part of

The Community Engagement Specialist is a highly motivated, outgoing and creative individual with experience and a passion for social media marketing, fashion, analytics, and connecting with current and future customers. The successful candidate will be responsible for successfully collaborating and executing on Warehouse One’s social media-based communication strategies - acting as the brand voice and customer support across all social channels and online communities. The ideal candidate will have a clear understanding of and experience delivering on the key metrics that drive powerful social engagement, community conversations, website traffic and social commerce opportunities. This position is based out of our Home Office in Winnipeg, MB.

Reporting to our Marketing Manager, the Community Engagement Specialist will drive and lead social strategy in collaboration with digital, brand marketing and customer experience leaders. They will be the liaison between the community and our brand and be the voice of our community engagement. With a balanced focus on both our customer and needs of the business, this position will build on the success of existing social channels and their evolving features, nurture and grow our blogger relations/programs, and guide our growth in new social media platforms.

Main Responsibilities

Social Media Strategy

  • Collaborate with the team on building the content strategy, identifying timely themes and developing engaging content that highlights key brand initiatives.
  • Develop and promote content for all social media platforms, mapping out the content strategy and timeline, and ensuring consistency in voice across all platforms.
  • Collaborate with the marketing team to develop, plan and deliver creative content for targeted marketing campaigns.
  • Support overall brand initiatives with a strong social component that resonates with our target audience and grows our engagement with them.
  • Develop and execute affiliate/influencer marketing programs that are relevant to the brand.

Community Content Development and Strategic delivery

  • You are a natural storyteller, able to mix words and images to make compelling content. Social-savvy and awareness of trends with demonstrated ability to communicate product value through written and edited stories/messages.
  • Execute social media plans that are aligned with brand and business objectives and deliver increased user engagement and customer acquisition. Build and execute engaging content.
  • Monitor, listen and respond to customer inquiries through social media, ensuring excellent customer service and consistent brand experience; escalating when required.
  • Communicate with followers and respond to comments in a timely manner.
  • Producing on-brand engaging copy and imagery; editing and proofreading all content before it becomes customer facing.
  • Act as the eyes and ears of each company’s brand in the rapidly evolving social media environment.
  • Loves helping customers and is passionate about engaging existing customers, attracting new customers and promoting our brand, with the ultimate goal of turning fans into customers.

Cross-Functional Team Collaboration

  • Collaborate with the brand's Marketing, Buying, Ecommerce, and Customer Service departments on social media programs and implementation. Work closely with the Graphic Design department and other online marketing resources to deliver an integrated, high-quality outcome.
  • Work with external vendors, influencers, and agencies to ensure projects are handled in a timely manner and completed to brand standards, on time and on budget.
  • Share best practices and promote learnings with other portfolio companies.

Social Platform Management

  • Drive social media reach and engagement in current and new channels including Facebook, Pinterest, Instagram, and TikTok.
  • Create and edit engaging and current on-brand video content.
  • Monitor industry trends and competitive activities in social media and inform management of competitive landscape, opportunities, and threats.
  • Stay current in social media – seeking out professional growth opportunities and continuous personal learning.

Reporting and Insight Delivery

  • Manage and regularly report on social media efforts and campaigns, including budget and performance metrics.
  • Deliver insights on KPIs and recommendations moving forward.

WHO YOU ARE

  • 2+ years of demonstrated, hands-on experience in social media and/or online marketing, or related experience.
  • Proven ability to manage presence on social networking sites including Facebook, Instagram, Pinterest, Twitter, TikTok, LinkedIn, etc.
  • Excellent copywriting skills; strong written and verbal communication.
  • Proofreading experience.
  • Degree or diploma in marketing, communications, or related field.
  • People oriented and love interacting with customers online.
  • Passion for social media, including knowledge of social media analytics tools, Google Analytics, and Excel / Google Spreadsheets.
  • Strong visual sensibility. The ability to design/execute digital content (graphic design, photography, video) an asset.
  • Must be a motivated self-starter with strong interpersonal skills.
  • Strong organizational skills, attention to detail, and ability to multi-task and shift between projects on a time-sensitive basis.
  • You are fully engaged in developing your social media career and stay up to date with best practices and what makes content successful in today’s social media world.
  • Public relations and/or blogging experience an asset.
  • Flex hours required.
  • Occasional travel may be required.
  • Physical capabilities required: must be able to lift/carry 15+ pounds, commute to various store locations, and be on your feet/shoot various video angles for several hours at a time.

Interested in joining our team? Apply today!

WHO WE ARE

Proudly clothing Canada since 1977, our mission is to offer our customers well-made, affordable, comfortable, and stylish clothing in a wide range of inclusive sizes. At Warehouse One, we are the destination for jeans and everything else to complete the perfect look. Our wide range of inclusive sizing options makes it easy for everyone to look and feel their best.

Our Core Values

FRIENDLY Being friendly means having a pleasant, helpful approach to everything we do. A friendly attitude and genuine smile lets people feel welcome and comfortable in our stores.

COMMITTED We are committed to having a wide selection of quality, affordable jeans. We are dependable, performance driven, and devoted to helping our customer.

CARING We are open-hearted and care about our co-workers, customers, and the people in our community. We genuinely care that our customers look and feel good in Warehouse One clothing.

REAL Being “real” means we are down-to-earth, unpretentious, honest, and sincere. We only give honest, helpful advice to our customers.

Inclusivity Commitment

At Warehouse One we are all about helping people look and feel great. Feeling great doesn’t just have to do with what we wear, it’s also about feeling welcomed and included. Warehouse One and our team members are committed to ensuring all people feel welcomed in our stores and that our differences are appreciated and celebrated.

Community Involvement

At Warehouse One, we are enthusiastic and proud partners of Make-A-Wish Canada, helping them create life-changing wishes for children with critical illnesses. So far, we have helped grant over 100 wishes and have raised over one-million dollars with the help of our teams and customers.

Warehouse One is an equal opportunity employer. If chosen to participate in the selection process, accommodations are available upon request. We will consult with the applicant to provide or arrange suitable accommodation in a manner that takes into account the applicant’s accessibility needs.

The Warehouse One Team sincerely appreciates all expressed interest; however only those candidates qualifying for interviews will be contacted.

#CSP

Job Type: Full-time

Salary: From $40,000.00 per year

Benefits:

  • Casual dress
  • Dental care
  • Disability insurance
  • Employee assistance program
  • Extended health care
  • Flexible schedule
  • Life insurance
  • On-site parking
  • Paid time off
  • Store discount
  • Vision care
  • Work from home

Flexible Language Requirement:

  • French not required

Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday

Work Location: One location




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