Events Specialist Job at Edmonton Humane Society
PURPOSE:
As a team member of the Donor & Stakeholder Relations Department, the Event Specialist is responsible for coordination of all internal signature events and external third-party fundraisers. This position creates, maintains, and grows community support and revenue opportunities and identifies needs and resources for successful implementation of all EHS fundraising event initiatives.
RESPONSIBILITIES AND ACTIVITIES:
Responsibility 1: EHS Signature Events
50%
The Event Specialist is the lead role in planning, logistics and execution of EHS Signature events. EHS Signature events includes our largest annual event Pets in the Park and various EHS lead events throughout the year.
The Event Specialist role will include:
- Work with EHS leadership to coordinate all staff support required for successful implementation of events including cross-functional staff participation in events;
- Create sponsorship, activation and fundraising opportunities for Fund Development at EHS Signature events;
- Manage volunteers as volunteer liaison for EHS Signature events, working with Community Engagement on volunteer role descriptions, training and onboarding. Provide supervision, feedback and evaluation for event volunteers;
- Coordinate logistics, programming, licenses and permits, and insurance;
- Coordinate with vendors taking part in events;
- Evaluate reputational impact and financial return on investment for events and prepare reporting for senior leadership and the Board of Directors as required;
- Work with Communications by providing event details to allow for event promotion, creation of marketing materials and speaking notes as required;
- Event Follow Up: prepares timely post event evaluations and debriefs with stewardship opportunities for sponsors and guests;
- Create opportunities for new signature events to bring awareness to the work EHS does and engage the community in our work.
Responsibility 2: Third party fundraisers
40%
Collaborate with Manager of Fund Development on third- party fundraising opportunities and execution strategies for current third party events;- Create opportunities for new third-party events to bring awareness to the work EHS does and engage the community in our work;
2. Work with Fund Development to ensure fundraisers are aligned with EHS’s vision, mission, values, and do not contravene any of our position statements and to set policy, standards, guidelines, and expectations for EHS participation in Third-party fundraisers;
Responsibility 3: Administration
10%
Event Administration:
- Create individual event budgets;
- Inform and communicate with EHS leadership team on all events;
- Create reports on relevant event information as required;
- Create event volunteer roles, training and documentation as required.
SCOPE:
Lead for Signature and Third-party Events
Operate as the lead contact for all signature events and third-party fundraisers in support of EHS.
Team Engagement
Provide cross-functional support to include staff across EHS as well as the board (where appropriate) in EHS events.
Work with Manager of Communications and Engagement to market signature events and tell the stories of third party events.
Work with the Manager of Fund Development on event sponsorship packages and opportunities.
Volunteer Management
Develop opportunities for Volunteer involvement in EHS events.
Work with the Community Engagement Department to engage volunteers in events.
Events
Serve as lead for event logistics at EHS.
EDUCATION:
A certificate, diploma or degree in a related field (fund development, business administration, marketing, communications, public relations, event planning) which adds value and context to the work being performed and overall understanding of the work we do.
EXPERIENCE:
A minimum of 5 years of hands-on experience in an event planning role is required as is demonstrated success through multiple events.
Experience cultivating relationships with event attendees, third party fundraiser hosts, vendors, volunteers and donors.
Volunteer/staff management experience.
This position requires the ability to exercise tact, good judgment, confidentiality and discretion while upholding high standards of performance and accountability in a multi-tasking environment. Strong planning, organizational and project management skills are necessary, as well as the ability to work independently and as part of a team. Success will be achieved by adopting an outlook which embraces change as a constant and by proactively managing a large and constantly fluctuating workload. Strong customer service is a must to ensure all who attend, are involved with and volunteer for signature and third party events have a positive experience with EHS.
A lifelong learner with a commitment to personal and professional development will find success in this position by employing a passionate and committed approach to fund development practice.
DECISION MAKING:
What decisions do you make independently without checking with your supervisor? Provide 1-4 examples of these decisions and indicate how often you are required to make each of them.
Strategic direction, planning and logistics for events - daily
Financial and human resource allocation (volunteers) – weekly
Determining appropriate community and donor contact and interaction – daily
What support do you use to make decisions (ex. Policies, administrative guidelines, budgets, past experience)
Policy, Process and Procedure
Event planning experience
What decisions do you make on which you seek consultation with or approval from a supervisor or others? Please provide up to four examples of these decisions and indicate how often you are required to make each of them.
Strategic direction – frequently; ongoing
Allocation of department and organizational resources – frequently; ongoing basis
LEADERSHIP:
If your position provides direct supervision and/or functional technical guidance, please give specific examples.
Team Engagement
Participate in Events and Special Projects as required as a member of the Stakeholder Relations leadership team.
Coordinate EHS cross-functional team participation in events.
Volunteer Management
Develop opportunities for Volunteer involvement and in all areas handled by this portfolio.
CONSEQUENCE OF ACTION:
Ineffective or poorly planned events and initiatives result in lost organizational revenue and negative community awareness. Mistakes result in damaged relationships leading to potential adverse impact to organizational reputation and financial success. Lack of focus and strategic direction creates time and financial investment on low ROI activities.
WORKING REATIONSHIPS:
Interpersonal Relations & Communications
Purpose
Frequency
Team members in Fund Development, Communications, Humane Education and Community Engagement
Performing key responsibilities of role
Daily
Internal relationships across organization
Event support throughout the organization
Frequent; ongoing
Community Relationships
Financial and reputational success of the organization
Daily
PHYSICAL & SENSORY DEMANDS:
My Job Involves:
Describe
Frequency
Remote and In Office Working Environments
Ability to work at home in a remote environment and transition to and from an in-office work space
Daily; ongoing
40 hours a week with the ability to work evenings or weekends as required on regular basis
Workload and event support
Frequent; regular
Ability to travel with a valid driver’s license
Event Support
Frequent; regular
Security and background clearance check
Position of trust and confidentiality handling financial resources and reputation
Daily
WORKING CONDITIONS:
Undesirable Working Conditions
Frequency of exposure
Work in a computerized office environment
Daily
Working in the field in a variety of environmental conditions
Occasional
Describe or list any significant changes in job duties since last review.
Volume of work has increased as it relates to increasing number of signature events and third party fundraisers.
Strategic approach and direction is required for future success.
Strong customer service focus added
Reputational risk increased given increased signature and community (third party) events
Volunteer liaison related to EHS events
Revision January 24, 2023
Signatures
The signatures below indicate that the incumbent, director/supervisor and department general manager have read, discussed and agreed that the information accurately reflects the work assigned.
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